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  Turning Potential Into Performance™

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Strategic Planning for Public and Nonprofit Corporations

A first-rate organizational resource.

 

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"Bryson's book is an extremely useful and lucid introduction to strategic planning. It will open the door for many people to a new and more productive way of preparing for the future than relying on conventional planning and management techniques."

Judith Innes
Professor
Department of City and Regional Planning,
and Director
Institute of Urban and Regional Development
University of California, Berkeley
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